Who is performing at the super bowl 2026
The performer chosen for the Super Bowl LX (2026) halftime show is Puerto Rican superstar Bad Bunny, whose electrifying style and immense global following make him a compelling choice for one of the world’s highest-profile stages.
The NFL, along with Apple Music and Roc Nation, officially announced Bad Bunny as the headliner during a “Sunday Night Football” broadcast in September 2025, confirming that he will bring his signature fusion of reggaeton, Latin trap, and genre-blending flair to Levi’s Stadium in Santa Clara, California, on February 8, 2026.
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He becomes the latest artist to command the halftime spotlight, following in the footsteps of genre-defining acts and continuing the NFL’s trajectory toward more diverse and culturally resonant performances.
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This selection is especially meaningful for both cultural and symbolic reasons: Bad Bunny has consistently elevated the visibility of Latin music globally, and his appointment signals the NFL’s intention to showcase music that appeals far beyond conventional pop or rock.
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In his public statements, he framed the performance as “for my people, my culture and our history,” highlighting his personal and communal pride in taking the stage.
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The halftime show will be produced under the leadership of Roc Nation, working in partnership with DPS (Division of Production Services) and executive producer Jesse Collins, and directed by Hamish Hamilton, promising a production that blends spectacle, storytelling, and musical dynamism.
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Bad Bunny’s selection was not without public discussion and speculation—before the announcement, names like Taylor Swift, Adele, Miley Cyrus, and even Metallica were frequently floated as possible headliners, with fans and media outlets debating which icon would take the stage.
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Yet once confirmed, the decision aligned with broader trends in the Super Bowl’s musical direction: embracing crossover appeal, cultural resonance, and artists who speak to diverse audiences.
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Looking ahead, expectations for the 2026 halftime show are enormous. Fans anticipate not only a setlist of Bad Bunny’s biggest hits and fan favorites, but also guest appearances, surprises, elaborate staging, striking visuals, and multimedia elements that push the boundaries of live broadcast. The halftime show has become not just a musical interlude in a football game but a cultural event in its own right — one that can define moments, spark conversations, and influence music streaming, chart success, and artists’ legacies. With Bad Bunny at the helm for Super Bowl LX, the stage is set for what many hope will be a powerful, unforgettable fusion of sound, style, and symbolism.
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